“GOLD! Always believe in your soouul” That was the soundtrack to my Thursday at Cheltenham. No, not some trad version of the Spandau Ballet classic in the Guinness Village, but the by-product of sitting beside the girls of the Horse Racing Ireland marketing team in the Media Centre.

By close of play, the commentary was that Inothewayurthinkin was a coup for the ages but this Tik Tok was right up there with anything the Irish achieved at Cheltenham this week, with some of the brightest personalities in Irish racing reined in to lip sync a line from the 1980s tune.