A new name will conduct sales from April this year as Doncaster Bloodstock Sales Ltd, known universally as DBS in recent years, will be renamed Goffs UK Ltd.

The change comes nine years after the merger of Goffs and DBS in 2007 and is seen as a natural progression by those connected with both Goffs and DBS. The rebrand will further strengthen ties between the two companies while continuing to develop the Goffs brand and its global presence in what is the 150th year since Robert J Goff was appointed as the official auctioneer to the Turf Club in Ireland.