MARTYN Meade’s Advertise was a very warm 11/10 favourite for the Group 2 Arqana July Stakes and made no mistake, making his move towards the outside of the bunch on the far rails and pulling clear for Frankie Dettori to account for Konchek by two lengths.

Advertise had raced on the far side when finishing a length second to the impressive Calyx in the Coventry Stakes at Royal Ascot and might have finished even closer under the stands’ rails. That theory may be put to the test in one of the major autumn two-year-old races, the Middle Park or the Dewhurst on the Rowley Mile course.